Product

Build products customers actually want

Transform scattered customer feedback into actionable product insights. Automatically capture feature requests, identify patterns, and prioritize what customers truly need.

The problem

The Product Challenge

Product teams receive thousands of feature requests across dozens of channels, yet 68% of built features see low adoption because teams prioritize based on who shouts loudest.

68%
of features see low adoption
35%
of PM time spent on request management
81%
of requests are unrecognized duplicates

How BuildBetter helps

Capabilities

Feature Request Intelligence

Automatically detect and consolidate requests from every source. AI identifies similar requests you'd never connect manually and quantifies revenue, retention, and strategic value.

  • Capture from calls, tickets, surveys, and CRM
  • AI-powered duplicate detection
  • Impact scoring and prioritization
  • Stakeholder tracking

User Research at Scale

Analyze 100x more interviews and surface patterns humans miss. Process hundreds of user interviews automatically and extract insights in minutes instead of weeks.

  • Automatic interview analysis
  • Pattern detection across sessions
  • Sentiment and theme extraction
  • Research repository

Feedback Collection

Consolidate feedback from calls, tickets, and surveys into unified insights. Create a single source of truth for all customer feedback.

  • Multi-channel aggregation
  • Real-time feedback processing
  • Trend identification
  • Cross-reference with usage data

Roadmap Prioritization

Turn messy spreadsheet feedback into prioritized roadmap items. Data-driven decisions replace political battles.

  • Revenue impact modeling
  • Competitive analysis
  • Capacity planning integration
  • Stakeholder alignment tools

Results

What you can expect

81%
duplicate detection rate
35%
PM time saved
2.7x
more strategic opportunities found
78%
feature success rate (vs 34% industry avg)

I'm pulling in a lot of summaries from discovery calls over the past several months. It wouldn't be possible to do this at scale without your application.

John Strang

Product Operations

Ready to transform your product team?

Join 30,000+ teams already using BuildBetter to turn customer conversations into actionable insights.

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